Do You Know The 8 STRATEGIC KEYS To A
Highly Profitable
Carpet Cleaning Business?
There are a LOT of moving parts when it comes to marketing your business online in an effective and cohesive way (SEO, PPC, Reputation, Online Directory Listings, Social Media, Video, Pay-Per-Lead Services and much, much more)
After decades of owning, managing and consulting with small businesses and carpet cleaning companies of all sizes, we have identified that there are only 3 Fundamental Components comprised of 8 Strategic Keys – that when activated – will predictability and consistently position any carpet cleaning company as the DOMINANT cleaning firm in their local marketplace.
Below is that exact Blueprint4Success™ for your carpet cleaning business, built on the fundamental components of…
BRAND – AUTHORITY – VISIBILITY
BRAND
AUTHORITY
VISIBILITY
Brand Definers
For your business to avoid being caught in the commodity trap, you need to construct a “compelling” reason for your ideal target customer to choose you (that only you offer), you need to take away any perceived fear of loss your potential customer may feel and tie it all together with appropriately memorable branding.
Brand anchors
In today’s digital marketplace, there are a specifc set of core fundamenal business setup activities, that when integrated effectively, will have a dramatic effect on anchoring your unique brand in your local marketplace.
Authority Management
Managing your business’s public reputation in today’s digital age has become essential. But when you combine a great public reputation with a perception of being an expert at your vocation, you can achieve Authority Status in the minds of your ideal customers. “It takes many good deeds to build a good reputation, and only one bad one to lose it” (Benjamin Franklin)
Authority Enhancement
Positioning yourself and your business as an authority, is the single most important thing you can do increase your perceived value to your market place. Authority status allows you to dramatically amplify your marketing message and convert your “audience” into higher paying customers
Authority Expansion
Establishing yourself as the local authority in your field and ensuring that this is known to every one of your potential customers will allow you to dominate your competition. Customers trust, and will happily pay a premium for services from the person or business ho they perceive to be the experts.
Visibility Awareness
By first anchoring your compelling brand and building your base of Authority and reputation in your local marketingplace, you will establishe the necessary Foundation Of Trust cues required to exponentially enhance your lead generation campaign results.
VISIbility reach
Positioning your trusted local brand in front of more ideal target customers through the expansion of startegic partner relationships, pro-active referral campaigns and hyper-local targeted outreach can provide you with an almost limitless number of channels to reach new local customers.
Visibility Amplification
Your greatest asset, second only to your businesses reputation is your list. You’ve heard the phrase, “the money is in the list”, but the secret is to communicate with your list of both leads and past customers consistently and effectively, thereby putting an iron fence around them so they’ll only do business with you and nobody else.
Brand Definers
For your business to avoid being caught in the commodity trap, you need to construct a “compelling” reason for your ideal target customer to choose you (that only you offer), you need to take away any perceived fear of loss your potential customer may feel and tie it all together with appropriately memorable branding.
Brand Anchors
In today’s digital marketplace, there are a specifc set of core fundamenal business setup activities, that when integrated effectively, will have a dramatic effect on anchoring your unique brand in your local marketplace.
Authority Management
Managing your business’s public reputation in today’s digital age has become essential. But when you combine a great public reputation with a perception of being an expert at your vocation, you can achieve Authority Status in the minds of your ideal customers. “It takes many good deeds to build a good reputation, and only one bad one to lose it” (Benjamin Franklin)
Authority Enhancement
Positioning yourself and your business as an authority, is the single most important thing you can do increase your perceived value to your market place. Authority status allows you to dramatically amplify your marketing message and convert your “audience” into higher paying customers
Authority Expansion
Establishing yourself as the local authority in your field and ensuring that this is known to every one of your potential customers will allow you to dominate your competition. Customers trust, and will happily pay a premium for services from the person or business ho they perceive to be the experts.
Visibility Awareness
By first anchoring your compelling brand and building your base of Authority and reputation in your local marketingplace, you will establishe the necessary Foundation Of Trust cues required to exponentially enhance your lead generation campaign results.
Visibility Reach
Positioning your trusted local brand in front of more ideal target customers through the expansion of startegic partner relationships, pro-active referral campaigns and hyper-local targeted outreach can provide you with an almost limitless number of channels to reach new local customers.
Visibility Amplification
Your greatest asset, second only to your businesses reputation is your list. You’ve heard the phrase, “the money is in the list”, but the secret is to communicate with your list of both leads and past customers consistently and effectively, thereby putting an iron fence around them so they’ll only do business with you and nobody else.
Are You Ready To Learm How To Implement
The Carpet Cleaners Digital Dominance Method
in YOUR Business?
Get Started With $1000
Worth of Advice for FREE
For a limited time we are offering your 30-minute cleaning business strategy session,
with the added bonus of a $1000 marketing analysis for FREE